Nanoputian and ELMO

Nanoputian is a Brisbane based software vendor specialising in technology integrations. Their flagship product, Nanoconnect, enables organisations to integrate different business systems that wouldn’t typically communicate, particularly in the HR and payroll space. 

Nanoputian embraced a partner-first approach, leveraging strategic alliances to deliver end-to-end solutions through trusted technology providers.

Before partnering with ELMO, Nanoputian had formed several partnerships with software vendors in both HR and construction industries. However, these relationships varied in effectiveness, largely due to the company’s evolving value proposition and partner engagement model. While Nanoputian had the technical capability, the maturity of their message needed refining to resonate with enterprise customers and partners alike.

“We weren’t quite as ready as we could have been in the past. But now, our entire focus is partner-based, we no longer plan to go directly to customers, instead channeling all our go-to-market efforts through partners,” Says Lee Whincup, Commercial Director at Nanoputian.

Nanoputian’s journey with ELMO began through an industry connection. The original developer of Nanoconnect had extensive experience in payroll systems, an area where integrations are often fragmented. This expertise helped Nanoputian refine their message, shifting from selling generic technology to offering a focused HR and payroll integration solution.

“We used our expertise to create Payconnect, a subset of Nanoconnect, designed specifically for HR and payroll. That simplified message resonated with the industry, and ELMO recognised the value we could bring.”

From the outset, ELMO proved to be an ideal partner, demonstrating a commitment to collaboration and mutual success. Their partner-first approach allowed Nanoputian to position itself as a valuable extension of ELMO’s offering, providing integration solutions that directly benefited customers.

As the relationship developed, Nanoputian and ELMO moved from an indirect engagement, where Nanoputian was introduced as a third-party provider, to a fully integrated offering within ELMO’s ecosystem. This transformation was not instantaneous, but it was driven by a shared vision and a commitment to delivering results together.

“ELMO didn’t just bring us on as another partner; they invested in the relationship. They worked closely with us to ensure that our messaging aligned, our solutions were integrated, and most importantly, that customers saw real benefits.”

This commitment to collaboration was evident in ELMO’s internal engagement with Nanoputian. By working closely with ELMO’s account managers and technical teams, Nanoputian built trust within the organisation and became an essential part of the ELMO ecosystem.

“It wasn’t instantaneous, educating internal account managers and technical staff takes time. But we built that trust daily, ensuring that when we talk to customers or ELMO account managers, we present a unified message.”

The partnership between Nanoputian and ELMO has had a significant positive impact on customers, providing fully integrated HR and payroll solutions that simplify operations and enhance efficiency.

“Customers now have confidence in the solutions we provide because they know they’re backed by ELMO. They no longer have to worry about juggling multiple vendors or systems, it’s a smooth experience, and that’s incredibly valuable.”

One of the key benefits for customers is the ease of implementation. 

Rather than navigating multiple agreements and dealing with disconnected service providers, customers now have a single, streamlined solution delivered through ELMO.

“The stability it provides is key, customers know they are entering one agreement with one trusted partner to deliver the outcome they need.”

The impact on Nanoputian’s business has been transformative. The partnership has generated substantial revenue, allowing the company to expand its team, scale operations, and invest in further innovation.

“The success of our partnership with ELMO has given us the confidence to expand. Our pipeline now includes dozens of customers, and we’re growing sustainably, knowing that we have the right partner alongside us.”

Through this partnership, Nanoputian has been able to refine its go-to-market strategy, shifting from a broad technology provider to a specialist integration partner with a clear value proposition.

“We win more deals through ELMO than we would if we were operating independently. The credibility and trust that comes from being an ELMO partner are invaluable.”

When asked why ELMO has been such a great partner, Lee emphasised their commitment to transparency, trust, and long-term success.

“If your goals align and you value transparency and collaboration, you won’t find a better partner than ELMO. They are invested in your success as much as their own, and that’s what makes the difference.”

The hands-on support from ELMO’s team has been another key factor. From ensuring smooth integrations to actively promoting Nanoputian’s solutions, ELMO has gone above and beyond to foster a mutually beneficial relationship.

“It’s not just about selling software, it’s about delivering outcomes. ELMO understands that, and that’s why they’ve been such an outstanding partner.”

Looking ahead, Nanoputian is focused on expanding its integration capabilities, enabling ELMO to reach new market segments, including larger enterprises and international opportunities.

“Our goal is to make it easy for ELMO teams to say ‘yes’ more often to customer needs. By expanding our capabilities, we’re ensuring that ELMO can deliver integrations regardless of system complexity.”

Nanoputian is also exploring new opportunities for co-marketing, partner-led webinars, and industry engagement to further strengthen the relationship and drive greater adoption of ELMO’s solutions.

Reflecting on the partnership to date, Lee highlights the core elements that have made it successful: trust, collaboration, and shared growth.

“Trust is the foundation of everything. The ELMO team is incredibly supportive, and we know that when they ask for something, it’s because it matters. That level of trust ensures we deliver exceptional results together.”

For businesses considering a partnership with ELMO, Nanoputian’s experience serves as a compelling endorsement.

“If you’re looking for a partner who genuinely cares about your success and will work alongside you to achieve it, ELMO is the right choice.”

With a strong foundation in place, the future looks bright for Nanoputian and ELMO as they continue to innovate and expand together, delivering even greater value to customers across the HR and payroll landscape.